Who we are
Blue Sail's directors have huge experience and are well-known in the destination world across the UK and in Ireland. People trust us. They know we know our stuff. And we know how to make things happen. We're supported by a team of experienced consultants and marketers. And we have a small circle of specialist companies we work with too.
One of the UK’s best-known destination marketers, Lorna’s the go-to person if you want to understand market trends and find the right visitors for you. Cultural tourism’s a particular passion. She brings valuable experience as former director of marketing for VisitScotland.
T: +44 (0) 1981 540934 M: +44 (0) 7944 640802
Michele loves helping places to imagine and shape their future. She’s in her element in complex situations, joining up the dots to create great destinations. She’s a member of the prestigious Academy of Urbanism, and – with two decades of consultancy under her belt – she really does know what makes places tick.
T: +44 (0) 1829 752997 M: +44 (0) 7973 677513
Amanda’s the creative director behind Blue Sail’s Shared Story approach. A natural storyteller and communicator, she’s big on helping places find their voice – working with locals on sense of place, creating place stories and distinctive experiences. She grew up by the sea and she’s got coastal tourism in her DNA.
M: +44 (0) 7779 991291
Adam is Blue Sail’s newest Director. He’s a familiar face to destination people in the UK and the States – and he’s perhaps best-known for his business tourism work for VisitBritain and Brighton. We think Adam’s calm, confident and thoughtful approach in the face of complexity makes him the perfect addition to the Blue Sail crew.
T: +44 (0) 1273 270108 M: +44 (0) 7446 223441
One of Blue Sail’s founding directors, and now an Associate Director, Graham works with us from time to time on specific projects, when we want to draw on his specialist expertise. He’s great at feasibility testing and funding bids, as well as business planning and number crunching for heritage attractions, trusts, organisations and partnerships.