“Purpose … Partnership … Passion … Pride”
Those were the 4 words Seb Coe used today when asked the reason for the phenomenal success of London 2012. And what a brilliant feast those 4 vital ingredients made!
It struck me that they are much needed, yet sadly lacking in many projects we come across. So I’m wondering, couldn’t we use these new 4Ps (the “old ones”, in case you don’t know it, were the marketing 4Ps of Product-Price-Place-Promotion) to measure success from now on?
These new KPIs for 21st-century projects could be another game-changing Legacy from this extraordinary Summer.
Purpose+Partnership+Passion+Pride=Success is clearly a medal-winning formula!