We’re really excited to be playing a small part in the fascinating story of Richard III. We’ve been commissioned to advise on how to attract visitors to the new King Richard III Visitor Centre in Leicester. We’re developing a 5-year marketing strategy and plan for the Centre, which will open this summer and includes the site of the grave where the King’s body lay for more than half a millennium. Our clients are Leicester City Council and the Board of Trustees for the new Centre.