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Leicester & Leicestershire
March 19, 2018 - Lorna
We’re back in Leicestershire working with the Place Marketing Organisation there on a couple of projects aiming to transform tourism in the city and county. The Place Branding Strategy will include a Shared Story for the place reflecting its diversity and capturing what makes it special and different. We’re also working on a Destination Management Plan to provide a road map for the sector. A mix of visitor research and wide ranging consultation will help us with our conclusions and recommendations for an area which has lots of potential yet to be realised.
Exciting fortnight for Blue Sail: This week we’re on north Iceland ‘s Arctic Coast (3 degrees), next week we’re in… https://t.co/ZOWTj8suqs
Off to Dublin today with @FEI_UK meeting @Failte_Ireland to talk about #Halloween (or Samhain) and #ireland reclaiming
Can you fall in love in 10 seconds? New destination campaign from Spain's national tourist board #SpainIn10Sec https://t.co/LwjPoXymv4
Thinking about markets: really interesting piece about generational cohorts https://t.co/ZLJfqzJWC7
Remote destinations we work with have this quality and power ... it's so important that any tourism is responsibly… https://t.co/fv9f6TIIbN
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