Ireland’s Ancient East

July 13, 2016 - Amanda

Ireland is making a new promise to international and domestic visitors – and we’re proud to be playing a part in bringing it to life.  The Republic of Ireland’s tourism development authority Fáilte Ireland aims to grow the value of tourism to the East and South of the country dramatically by 2020 – turning what is now a transit region into a touring region.  The new brand proposition is Ireland’s Ancient East, promising visitors “5,000 years of history, in lush green landscapes, with stories told by the best storytellers in the world”.   We’re helping Fáilte Ireland to develop a ground-breaking stories-led approach to tourism development – working with the team inhouse and their strategic partners and industry.

Leave a Reply

Your email address will not be published.

*

Latest Tweets

Lonely Planet has published its Top Ten of places to visit that aren't suffering from too many visitors ... yet… https://t.co/evoUz2ZPj8
25 May 2018

Any tourism investment by the state is repaid over and over - interesting interview with @Failte_Ireland CEO about… https://t.co/YZWjwc6zMy
25 May 2018

It was great to help Visit Belfast on their business plan. £546m by 2022. If any City can achieve ambitious growth,… https://t.co/4SmM5GFNAP
24 May 2018

New Zealand - 'Like a half eaten lamb chop'. Tourism NZs latest lighthearted video about a conspiracy to deprive th… https://t.co/IA2mXfcTpb
24 May 2018

Limits to tourism and effects of overtourism https://t.co/ONfGxvsqfn
24 May 2018

See bluesailviews on Twitter